JOSEPH SS23 WINDOWS CAMPAIGN
Venue: JOSEPH Fulham Road
Client: StudioXAG
VAST supported retail display agency StudioXAG by providing a high-resolution, high impact LED wall for the flagship JOSEPH store windows on Fulham Road.
The client approached VAST looking for a large screen option that would provide the most impact and fit well within the window space of the flagship JOSEPH store. Our team advised on using 2.5mm LED panels in a 6.5m wide x 2.5m high display to maximise the space. This allowed the client to create a high-resolution display at 2600px wide by 1000px high.
To support StudioXAG in the design stage we provided technical drawings of the LED wall, including rear structure supports, to drop into their designs and ensure a seamless fit.
VAST were also involved with technical support in the run up to install, liaising with the in-store electrical facilities team to ensure suitable power was available for the two-month hire period.
The end result was a seamless installation with full technical support throughout the hire, and a high-resolution and eye-catching display for the SS23 launch.
The client was also able to to remotely update the video content and monitor the screen throughout the hire.