VAST supplied a permanent installation of high-resolution LED screens for four windows across Michael Kors’ Regent Street store windows. Initially we were asked to supply two 1.5m x 2.5m LED walls using 2.5mm LED panels. However, after 6 months Michael Kors requested additional screens so that each of the four windows had its own screen.

Michael Kors had previously hired the same screens from VAST temporarily, often at 4 weeks at a time and multiple times each year. The permanent installation meant they could have a fixed solution to always show the latest campaigns, with VAST providing remote content updates and ongoing support.

Due to the nature of the permanent solution Michael Kors’ screens are updated every 3 months and content is updated every 6 months to complement new window schemes. VAST is now supporting Michael Kors to explore how to add even more digital in store.

To discuss a permanent installation for your brand, get in touch with the VAST team today.