From February to October 2025, VAST delivered and installed 12 1.9mm high-resolution LED displays across the iconic Hans Crescent windows at Harrods.

This involved creating custom metalwork structures for each of the 12 windows. Prior to installation VAST provided detailed drawings, visuals, content maps and technical documents to ensure the success of the project.

Over the course of nine months, the screens showcased content from more than 20 luxury brands, creating a striking street-facing display.

VAST provided end-to-end content management, including regular content updates and technical support throughout the period.

The windows were also built with the ability to sync together wirelessly, or play individually, depending on the needs of each brand, using custom networking equipment designed by VAST.

As Harrods’ recommended digital screen supplier, VAST was proud to help bring this ambitious, long-term installation to life.