VAST supported StudioXAG | B Corp™ with amazing flown LED and interactive multisensory table as part of an immersive experience to mark 20 years for Escentric Molecules.

Set in the Liberty London atrium, the project featured LED tape across four flown sections which were programmed with a bespoke lighting effect.

The project also involved a custom 1m x 1m diameter touch table, which VAST created using 1.9mm high-resolution LED with toughened glass and a custom touch overlay. As each customer interacted with the touch table it responded with swirling animations of the brand colours, which then mapped to a specific fragrance creating a personalised visitor journey

A truly multisensory experience that fully intrigued and immersed visitors with creative use of LED.

Photography by Mitsi Moulson.