PERMANENT ROLLOUT FOR FENTY BY RIHANNA
Venue: Various
Client: Fenty Beauty
In support of the exciting UK rollout of Fenty Beauty by Rihanna, VAST installed 37” ultra-wide screens across 10 Boots stores and 43” commercial screens into 3 John Lewis stores, including a fully managed media playback solution for ease of content updates.
The list of stores covered were:
Boots Covent Garden
Boots Manchester Trafford Centre
Boots Bluewater
Boots Oxford Street
Boots Leeds Trinity
Boots Regent Street
Boots Westfield Stratford
Boots Sedley Place
Boots Manchester Market Street
Boots Westfield White City
JLP Bluewater
JLP Liverpool
JLP Cambridge
To discuss a permanent installation for your brand, get in touch with the VAST team today.